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When the passion of sports and the power of technology come together, it allows athletes to reach new heights—and it brings fans closer to the game they love.
A female NFL coach writes on the Surface Pro 7 computer while the football team watches over her shoulder.

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From a childhood dream to?becoming the first woman to coach?in the Super Bowl, find out how Katie Sowers is making history as an Offensive Assistant Coach for the San Francisco 49ers.

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What is the role of technology in sports? These organizations are innovating with new tools that push the boundaries of what’s possible.

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The South African Rugby Union (SARU) taps cloud technology to improve how the team coaches, trains, and plays rugby—and ultimately, brings fans closer to the game they love.

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Find out how these teams are tapping technology to better collect and analyze performance data—and ultimately, empower athletes to soar.

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The new Renault R.S.19 is the result of real-time team collaborations across multiple sites 24-7. The team captures 50 billion data points per car per race, using visualization and simulations to optimize car performance.

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Now, more than ever, fans are craving new tech-powered experiences like these to help them connect with their favorite players and teams.

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In developing her career as a pro racer and monster truck driver, Collete Davis has faced a lot of rejection along the way.